A comprehensive and intensive marketing effort aimed at rapidly increasing bookings and brand awareness for short-term rental properties, often employing a multi-channel approach.
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The percentage of website visitors or potential guests who take a desired action, such as making a booking or submitting an inquiry.
Providing guests with curated suggestions for attractions, restaurants, activities, and hidden gems in the vicinity of the short-term rental property. This enhances…
A metric indicating how easy it is to walk to amenities and attractions from the short-term rental property, influencing its desirability for…
A group of similar short-term rental properties in the same market area that compete for the same pool of guests.