The collection and analysis of data from a short-term rental property’s website to understand user behavior, track performance, and optimize marketing efforts.
You may also like
The process of installing Facebook’s tracking pixel on a vacation rental website to track user behavior, measure ad performance, and create targeted…
Digital documents or emails provided to guests upon booking confirmation, containing essential information about the property, amenities, and local area.
Refers to the seamless integration between a property management system (PMS) and online travel agents (OTAs) like Airbnb and VRBO, enabling real-time…
Marketing efforts specifically targeted at attracting guests from the local area to a short-term rental property.