A semi-fictional representation of your ideal guest, based on research and data about your target market, used to tailor your marketing and listing details.
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Communicating with guests directly through the messaging systems provided by platforms like Airbnb and VRBO to answer questions and manage bookings.
A strategy where investors rent properties on a mid-term basis (typically 1-6 months) and sublet them on a short-term basis for a…
Efforts to attract bookings directly through a host’s own website or channels, bypassing third-party platforms and their associated fees.
A refundable amount collected by hosts to cover potential damages or losses that may occur during a guest’s stay.