A marketing strategy that focuses on targeting a specific segment of the market with tailored messaging and offerings, such as pet-friendly rentals or properties catering to digital nomads.
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A growing segment of the short-term rental market, catering to professionals traveling for work. Business travelers often prioritize amenities like high-speed Wi-Fi…
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The use of computer simulations to predict the behavior and impact of tsunamis, aiding in hazard assessment and mitigation efforts.
An invite-only program by Airbnb that recognizes high-quality, well-equipped, and impeccably-maintained short-term rentals.