The process of dividing a target market into smaller, more defined groups based on shared characteristics like demographics, travel purpose, or booking behavior. This helps tailor marketing efforts and pricing strategies.
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A data-driven approach to pricing rental properties based on market analysis, competitor rates, seasonality, and demand fluctuations to maximize occupancy and revenue.
A slang term for a handyman or maintenance person who handles repairs and upkeep at short-term rental properties.
Et system som styrer ulike aspekter ved utleieboligen, for eksempel belysning, temperatur og sikkerhet, og gir gjestene bekvemmelighet og kontroll.
Tools that automatically adjust rental prices based on factors like demand, seasonality, and competitor pricing.