The process of dividing a target market into smaller, more defined groups based on shared characteristics like demographics, travel purpose, or booking behavior. This helps tailor marketing efforts and pricing strategies.
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Physical equipment installed in a short-term rental property to enhance guest safety and security. This can include smoke detectors, carbon monoxide detectors,…
A specialized insurance plan designed to cover short-term rental properties, protecting against potential liabilities, property damage, and guest-related incidents.
Technology systems that automate and control various aspects of a property, such as lighting, temperature, security, and appliances.
An approach to networking that utilizes software to control and manage network devices and traffic, offering potential benefits for short-term rental businesses…