The process of dividing a target market into smaller, more defined groups based on shared characteristics like demographics, travel purpose, or booking behavior. This helps tailor marketing efforts and pricing strategies.
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The speed and efficiency with which hosts or property managers respond to guest inquiries and messages.
Integrating local event calendars into the rental listing or website to provide guests with information about nearby happenings.
Additional services offered to guests for an extra fee, such as grocery delivery, in-room dining, or laundry services.
Short-term rentals that are fully furnished and equipped, offering a convenient and move-in-ready solution for guests.