The specific group of travelers a host or property manager focuses on attracting to their short-term rental. Defining a target market helps tailor marketing efforts, property amenities, and overall guest experience.
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Target Market
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High-quality images showcasing a short-term rental property’s features, amenities, and ambiance, used in online listings to attract potential guests.
The practice of maintaining prompt, clear, and helpful communication with guests throughout their stay, from pre-booking inquiries to post-stay follow-up.
The practice of maintaining consistent rental rates across all distribution channels, such as Airbnb, VRBO, and direct bookings.
The increasing demand for aesthetically pleasing and Instagrammable accommodations, influenced by the popularity of poets and artists like Rupi Kaur who emphasize…