The personal time, effort, and labor invested by a host in managing and maintaining their short-term rental property instead of outsourcing tasks.
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A unique and memorable activity or service offered to guests, often highlighting local culture, attractions, or the host’s expertise.
The thorough cleaning and preparation of a property to ensure it meets high standards of cleanliness and hygiene for incoming guests.
A marketing theory emphasizing mental availability, brand salience, and reaching broad audiences, often applied to short-term rental marketing for wider reach.
A rating given to businesses by the Better Business Bureau (BBB) based on their trustworthiness and performance. A good BBB rating can…