The process of researching and analyzing the short-term rental market in a specific location, considering factors like demand, competition, trends, and regulations.
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Periods of peak and off-peak travel demand, influencing pricing strategies and occupancy rates throughout the year.
The process of determining the economic value of a business, often used when selling or merging a short-term rental business.
A unique and memorable activity or service offered to guests, often highlighting local culture, attractions, or the host’s expertise.
A nickname for an individual or company specializing in creating and optimizing property listings on platforms like Airbnb and VRBO.