Communicating with potential and existing guests in a way that acknowledges and addresses the specific concerns and preferences of the defined target market.
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A term for a host who approaches their short-term rental business with an entrepreneurial mindset, constantly seeking growth, innovation, and new opportunities.
A Spanish term meaning “eye of water,” often used to describe a natural spring or cenote, which can be a unique selling…
The average amount of time between when a guest books a short-term rental and their actual stay, influencing pricing strategies and last-minute…
A time-sensitive request made by a guest during their stay, requiring immediate attention from the host or property manager, such as a…