Strategic communication activities aimed at building and maintaining a positive public image for a short-term rental business. This can include media outreach, community engagement, and online reputation management.
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The process of improving various aspects of an Airbnb listing to increase its visibility, attract more bookings, and maximize revenue.
A term for a generic, uninspired, or misleading marketing approach for a short-term rental, often relying on stock photos, exaggerated descriptions, or…
Operating short-term rentals in a responsible and sustainable manner, considering the impact on the local community, environment, and respecting local regulations.
A cleaning approach where deep cleaning and maintenance tasks are scheduled periodically, often between guest stays, to ensure property upkeep.