Dividing potential guests into groups based on their psychological characteristics, such as values, interests, lifestyle, and travel motivations. This information helps tailor marketing messages and property amenities to specific guest types.
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A term for a host known for providing a consistently high-quality guest experience across all areas of their short-term rental operation.
The use of smart home technology in short-term rental properties to enhance guest experience, improve security, and automate tasks such as temperature…
Amenities listed in a property description that are so standard they are almost unnecessary to mention, yet often included for emphasis, e.g.,
The actual price paid to acquire a property, including closing costs and other associated expenses. This is a crucial factor in calculating…