The practice of tailoring communication with guests to their individual needs and preferences, fostering a more positive and engaging experience throughout their stay.
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(Used metaphorically) A win in STR that comes at a significant cost, such as getting a booking by lowering prices so much…
The rate at which guests who stay in a short-term rental property subsequently leave a review on platforms like Airbnb or VRBO,…
A type of digital advertising that targets potential guests based on their interest in specific properties or destinations, often used on platforms…
Specific metrics used within QuickBooks to track the financial health and performance of a short-term rental business, such as Occupancy Rate, Average…