A marketing technique that uses seemingly contradictory elements to create a memorable and attention-grabbing message, often used in short-term rental listings to highlight unique features or experiences.
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Specialized software solutions designed to help short-term rental hosts optimize pricing, manage bookings, track expenses, and analyze financial performance.
Having plans and resources in place to handle unexpected situations like natural disasters, power outages, or medical emergencies at a rental property.
The competitive environment in which Ibis hotels operate, including other budget hotel chains and alternative accommodations.
The practice of monitoring, responding to, and leveraging reviews on Yelp to enhance the reputation and visibility of a short-term rental.