Refers to the tourism industry and attractions in Okayama Prefecture, Japan, which may include short-term rental accommodations for visitors.
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Dividing the target audience into distinct groups based on shared characteristics, such as demographics, travel motivations, or booking behavior, to tailor marketing…
The exchange of information and interaction between hosts or property managers and guests throughout the booking and stay process.
Value-added offerings provided by hosts or property managers to enhance the guest experience, such as airport transfers, grocery delivery, or local tour…
Refusing to rent a short-term rental property to a guest based on protected characteristics such as race, religion, or national origin, which…