A metaphorical term referencing the Norse god of the sea and wind, representing the unpredictable nature of the short-term rental market and the need for hosts to be adaptable and resilient.
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A marketing strategy focused on attracting potential guests to a short-term rental listing through valuable content, social media engagement, and search engine…
Creating engaging video tours or walkthroughs to showcase the property’s layout, amenities, and ambiance to potential guests.
Actively monitoring, responding to, and managing guest reviews across various platforms, addressing concerns, highlighting positive feedback, and maintaining a strong online reputation.
A pricing strategy for short-term rentals where rates are automatically adjusted in real-time based on factors like demand, availability, and competitor pricing.