A metaphorical term referencing the Norse god of the sea and wind, representing the unpredictable nature of the short-term rental market and the need for hosts to be adaptable and resilient.
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A marketing strategy focused on creating and distributing valuable and relevant content to attract and engage potential guests.
A high-quality, printed marketing material often used to showcase a vacation rental property with professional photography and enticing descriptions.
A hypothetical set of guidelines for creating accurate, detailed, and transparent listing descriptions that comply with platform rules and guest expectations.
A digital or physical house manual with QR codes that guests can scan to access information easily, like WiFi passwords or appliance…