A pricing strategy employed by hosts to incentivize longer stays by offering discounted rates for guests who book for a full week or more.
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A situation where a host accepts a higher offer from another guest after already accepting a booking, often leading to cancellations and…
Dividing potential guests into groups based on their psychological characteristics, such as values, interests, lifestyle, and travel motivations. This information helps tailor…
The level of recognition and familiarity that potential guests have with a short-term rental brand. Building strong brand awareness can increase bookings…
Online reviews and testimonials from property owners about their experiences with different short-term rental management companies.