A semi-fictional representation of a host’s perfect guest, outlining their demographics, interests, travel habits, and desired experience. Used to tailor marketing and attract suitable bookings.
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Implementing robust security measures in short-term rentals, such as installing security cameras, alarm systems, and providing guests with safety information, to prevent…
Refers to the increasingly complex legal and regulatory landscape surrounding short-term rentals, where the lines between traditional hotels, B&Bs, and short-term rentals…
Collaborations between short-term rental hosts and local agritourism businesses, such as farms, wineries, and ranches, to offer guests unique experiences and promote…
The practice of establishing specific, measurable, achievable, relevant, and time-bound objectives for short-term rental businesses, such as occupancy rates or revenue targets.