The plans and initiatives undertaken by Ibis hotels to increase their global presence and market share.
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The percentage of time a short-term rental property is booked over a specific period, indicating its popularity and revenue-generating potential.
Dividing guests into distinct groups based on shared characteristics, such as demographics or travel purpose, to tailor marketing and services.
Specializing in the operations and guest services associated with renting out luxury yachts or boats as short-term accommodations.
A charge levied by some property management companies or platforms to cover the administrative costs associated with managing a short-term rental property.