Marketing strategies that target potential guests within a specific geographic area, promoting local attractions, experiences, and the unique features of the rental property.
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The methods used to grant guests access to the short-term rental property, such as keyless entry systems, lockboxes, or in-person check-ins.
The use of online channels and strategies to promote short-term rental properties and reach potential guests.
A marketing theory emphasizing mental availability, brand salience, and reaching broad audiences, often applied to short-term rental marketing for wider reach.
A type of tourism that combines agricultural activities, such as farm tours, fruit picking, and wine tasting, with accommodation and other tourist…