Words or phrases preceded by the ‘#’ symbol used on social media platforms to categorize content and increase visibility. Hosts can use relevant hashtags to promote their listings.
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Hashtags
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Feedback and ratings provided by guests after their stay, influencing the property’s reputation and visibility on platforms like Airbnb and VRBO.
Dividing potential guests into groups based on their psychological characteristics, such as values, interests, lifestyle, and travel motivations. This information helps tailor…
The percentage of time a short-term rental property is booked over a specific period. A higher occupancy rate generally indicates greater profitability.
A property listing that lacks unique selling points and fails to stand out from the competition. Generic listings often result in lower…