Dividing guests into distinct groups based on shared characteristics, such as demographics or travel purpose, to tailor marketing and services.
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Dividing the target audience for a short-term rental into smaller groups based on demographics, travel preferences, or booking behavior.
Refers to instances where a property appears occupied on a short-term rental platform despite being actually vacant, often employed to manipulate search…
A coordinated plan for cleaning a short-term rental between guest stays, often shared and managed by co-hosts, cleaning services, or property managers.
The process of maximizing the use of space within a short-term rental property to enhance its functionality, appeal, and potentially increase its…