Dividing the target audience into distinct groups based on shared characteristics, such as demographics, travel motivations, or booking behavior, to tailor marketing and services.
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The total revenue generated from bookings before deducting any fees, expenses, or taxes.
The practice of maintaining consistent rental rates across different platforms like Airbnb and VRBO to avoid confusing potential guests and potentially violating…
A short and easily accessible adventure or experience that can be enjoyed in a short amount of time, often promoted by short-term…
Moving a short-term rental listing from one platform to another, such as switching from Airbnb to VRBO or vice versa.