A marketing strategy that divides a target market into smaller groups based on geographic location. Short-term rental hosts can use geographic segmentation to tailor their listings and marketing messages to specific regions or demographics.
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A community or online platform that connects short-term rental hosts for the purpose of sharing knowledge, resources, and support.
Researching and understanding the local short-term rental market, including competitor pricing, occupancy rates, and demand trends.
Feedback provided by guests directly to hosts, often through private messages or reviews on platforms like Airbnb and VRBO. This type of…
Highlighting the proximity of a rental property to national parks or nature reserves as a selling point, appealing to outdoor enthusiasts and…