A marketing strategy that divides a target market into smaller groups based on geographic location. Short-term rental hosts can use geographic segmentation to tailor their listings and marketing messages to specific regions or demographics.
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A verification process used by some vacation rental platforms (like Airbnb) where hosts can choose to have their identity and listing information…
A type of traditional Japanese inn that features tatami-matted rooms, communal baths, and other amenities.
Hungarian term for “Available Guest,” referring to potential renters actively searching and booking short-term rentals on platforms like Airbnb and VRBO.
Listing a short-term rental property on multiple booking platforms, such as Airbnb, VRBO, and Booking.com, to reach a wider audience.