A market research method where a group of people are invited to provide feedback and opinions on a specific topic, such as short-term rental preferences or experiences.
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Focus Group
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Desirable features and facilities provided within a short-term rental property to enhance guest comfort and convenience, such as high-speed internet, streaming services,…
Proactive measures taken to protect short-term rental businesses and guests from online threats like fraud, scams, and data breaches.
A charge imposed by platforms like Airbnb and VRBO to guests or hosts (or both) to cover the cost of using their…
The strategic application of pricing, availability, and distribution strategies to maximize revenue from a vacation rental.