Platforms and strategies used to promote and market short-term rental properties to potential guests, including online travel agencies, social media, email marketing, and content marketing.
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The various platforms or methods used to communicate with guests, including email, SMS, messaging apps, and phone calls.
A semi-fictional representation of the ideal guest for a vacation rental, based on demographics, psychographics, and travel preferences.
Local government regulations specifically addressing short-term rentals, covering aspects like registration requirements, occupancy limits, and permitted areas.
The process of collecting and analyzing data related to occupancy rates, booking patterns, and revenue to optimize pricing and listing performance.