A marketing theory emphasizing mental availability, brand salience, and reaching broad audiences, often applied to short-term rental marketing for wider reach.
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A contract between a host and a service provider, outlining specific performance expectations, response times, and service guarantees for tasks like cleaning,…
A platform by Facebook designed to manage business activities across Facebook, Instagram, and Messenger, offering tools for scheduling posts, tracking messages, and…
Represents the legal and regulatory aspects of short-term rental management, ensuring compliance with local laws, taxes, and insurance requirements.
Limited-time discounts or packages offered to attract guests, especially during low seasons or to fill last-minute bookings.