A marketing theory emphasizing mental availability, brand salience, and reaching broad audiences, often applied to short-term rental marketing for wider reach.
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Online platforms specializing in listing and booking furnished apartments, houses, or rooms for short-term stays.
Specific lending criteria and considerations for obtaining a mortgage on a property intended for use as a short-term rental.
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A metric that measures the ease of walking to amenities and points of interest from a property’s location, influencing its desirability for…