A globally recognized marketing science research institute known for its evidence-based insights on brand growth, particularly relevant for understanding how to attract a wider audience of potential guests to short-term rentals.
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Ensuring that short-term rentals are equipped with features that make them accessible to guests with disabilities, such as grab bars in bathrooms,…
The process of determining the economic value of a business, often used when selling or merging a short-term rental business.
A key performance indicator (KPI) in the hospitality industry that measures the revenue generated per available rental unit, calculated as average daily…
A feature on Airbnb and other platforms that allows guests to book a property instantly without requiring host approval.