Measures taken to verify the identity and legitimacy of guests before confirming bookings to enhance security.
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A playful term for an ideal guest who is respectful, responsible, and leaves positive reviews after their stay.
The practice of dividing your target market into smaller groups based on shared characteristics, such as travel purpose, budget, or group size.
The period of highest demand for short-term rentals in a particular destination, often characterized by increased bookings, higher occupancy rates, and premium…
A metric that measures the percentage of users who click on a specific link or listing impression, indicating its effectiveness in attracting…