A hypothetical index (not a standardized measure) that could assess the sustainability and impact of tourism activities on local cultures and communities.
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Implementing clear, concise, and timely communication strategies throughout the guest journey, from booking to checkout, to ensure a positive experience.
Strategies and techniques used by hosts to encourage guests to leave favorable reviews on platforms like Airbnb and VRBO.
A geographically designated area that is at risk of being impacted by a tsunami.
The tendency of guests to consistently choose a specific short-term rental brand or host over competitors.