In the context of short-term rentals, this refers to the percentage of guests who do not return for a repeat booking within a specific timeframe.
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Churn Rate
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A marketing strategy that focuses on targeting specific guest demographics and aligning property listings and messaging with their interests and preferences.
Creating a calming and relaxing atmosphere within a short-term rental using elements like neutral colors, natural light, and comfortable furnishings.
Managing the financial aspects of short-term rental hosting, including tracking income and expenses, setting pricing strategies, and complying with tax regulations.
A strategy where hosts purchase or rent properties in areas with lower property prices but high short-term rental demand, aiming to maximize…