In the context of short-term rentals, this refers to the percentage of guests who do not return for a repeat booking within a specific timeframe.
Menu
Churn Rate
You may also like
The practice of sending customized messages or alerts to guests at various stages of their booking journey, from pre-arrival instructions to post-stay…
A statistical graph that represents cumulative frequency data. In the context of short-term rentals, an ogive could be used to analyze trends…
A pricing strategy that adjusts rental rates based on factors like demand, seasonality, and competitor pricing to optimize revenue.
A marketing strategy focused on creating and distributing valuable and relevant content to attract and engage potential guests.