The process of defining and communicating a short-term rental brand’s value proposition and target audience in a way that differentiates it from competitors.
Brand Positioning
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Brand Positioning
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Security measures and policies in place to safeguard both hosts and guests from fraudulent transactions and payment disputes.
The standard or most common cancellation policy used by hosts or property managers in the short-term rental industry.
The total revenue generated from short-term rental bookings before deducting any expenses such as cleaning fees, platform fees, or management fees.
The practice of analyzing similar short-term rental properties in the same market to determine competitive pricing and assess the value of a…