A document used to define and articulate a brand’s core message, values, and personality. For short-term rental hosts, a BMW helps create a consistent brand identity across listings, communication, and guest experience.
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Regularly assessing the performance of similar short-term rentals in the area to adjust pricing strategies, amenities, and marketing efforts for competitive advantage.
The absolute maximum number of guests allowed to sleep in a short-term rental property, often dictated by local regulations or safety codes.
A coordinated marketing effort utilizing online channels like social media, search engine optimization (SEO), and paid advertising to promote a short-term rental…
A shift in focus from simply providing accommodation to crafting memorable and engaging experiences for guests throughout their stay.