The process of gathering insights and data about the target audience, competitive landscape, and market trends to inform the development and refinement of effective brand messages for a short-term rental.
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The specific needs, desires, and expectations of guests when searching for and booking short-term rentals, such as amenities, location, or property type.
A genre of traditional music from the Ryukyu Islands, characterized by unique instruments and melodies.
Strategies and techniques used to improve the visibility and attractiveness of short-term rental listings on platforms like Airbnb and VRBO.
Using technology like automated messaging, instant booking confirmation, and multilingual support to streamline guest interactions and provide prompt assistance.