A centralized document or system that outlines the key brand messages, guidelines, and assets for a short-term rental, ensuring consistency and clarity in all communication efforts.
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The practice of maintaining consistent pricing for the same room type across all booking channels to avoid customer confusion and platform penalties.
A comprehensive guide provided to guests upon arrival, containing essential information about the property, amenities, house rules, and local recommendations.
Guidelines that define the visual identity, messaging, and overall presentation of a short-term rental brand.