The adaptation of brand messaging to suit the cultural nuances, language preferences, and expectations of specific target markets, particularly relevant for short-term rentals targeting international travelers.
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The process of improving a short-term rental listing’s visibility, attractiveness, and booking rate through strategic use of keywords, high-quality photos, compelling descriptions,…
An interactive, digital representation of a property, often using 360-degree photos or videos, allowing potential guests to virtually explore the space.
A day or more left vacant between bookings to allow for cleaning, maintenance, or unexpected delays in guest checkout/new guest arrival.
A feature on platforms like Airbnb and VRBO that allows guests to book a stay immediately without host approval.