The adaptation of brand messaging to suit the cultural nuances, language preferences, and expectations of specific target markets, particularly relevant for short-term rentals targeting international travelers.
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The first property a host lists on a short-term rental platform, often used as a learning experience to test strategies and refine…
Possessing or allowing guests to possess firearms or other weapons on a short-term rental property in violation of local laws or lease…
The allocated funds for marketing and advertising a short-term rental property, including online listings, photography, and social media campaigns.
A comprehensive resource provided to guests with information about the property, local attractions, dining options, transportation, and house rules.