A structured approach to managing a brand, including defining brand values, identifying target audiences, developing brand messaging, and measuring brand performance, applicable to short-term rental businesses.
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Collaborative marketing efforts between short-term rental hosts and local businesses, such as restaurants, tour operators, or transportation services, to enhance guest experiences…
The fluctuation in demand and pricing for vacation rentals based on time of year, holidays, and local events.
Regularly reviewing and updating listing content, photos, and keywords on a weekly basis to improve search visibility, attract more potential guests, and…
A marketing approach that encourages guests to explore the surrounding area and support local businesses. Hosts can provide recommendations for restaurants, shops,…