A comprehensive and intensive marketing effort aimed at rapidly increasing bookings and brand awareness for short-term rental properties, often employing a multi-channel approach.
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Any interaction with guests that occurs outside of the Airbnb or VRBO messaging systems, such as email, phone calls, or text messages.
Information that guests willingly and proactively provide to short-term rental hosts, such as preferences, interests, and travel styles, which can be used…
A pricing strategy that considers factors like demand, seasonality, and competitor pricing to optimize rental rates based on guest behavior.
Modifications and amenities that make short-term rentals accessible to guests with disabilities, such as ramps, grab bars, and wider doorways.