A pricing strategy where hosts charge a higher nightly rate for stays that include weekends (typically Friday and Saturday nights) due to increased demand.
Glossary Term: VRBO Pricing
The use of dynamic pricing tools and algorithms to adjust short-term rental rates based on factors like demand, seasonality, competitor pricing, and market trends.
A dynamic pricing model for short-term rentals that leverages real-time property performance data to adjust rates for optimal occupancy and revenue.
A software function or tool that automatically calculates and updates nightly rates for short-term rentals based on various factors like seasonality, demand, and competitor pricing.
A dynamic pricing strategy that considers factors like seasonality, demand, and competitor pricing to optimize rental rates for maximum revenue.
A report that analyzes rental rates for similar short-term rental properties in a specific location, helping hosts set competitive pricing.
The use of pricing strategies that leverage psychological principles to influence guest perception and booking behavior, such as charm pricing or using the anchoring effect.
A dynamic pricing model that considers competitor pricing, seasonality, and demand fluctuations to optimize nightly rates for short-term rentals.
A pricing strategy where short-term rental rates are set lower than competitors to attract bookings and gain market share.
Tools that use algorithms and market data to dynamically adjust rental prices for maximum revenue, considering factors like seasonality, demand, and competition.
The strategy of maintaining consistent pricing for short-term rentals across multiple platforms like Airbnb and VRBO to avoid channel conflicts.