(Philosophical reference) A Greek philosopher who advocated for skepticism, particularly about the possibility of certain knowledge. In the context of STR, this encourages hosts to be flexible and adaptable, as market trends and guest preferences can be unpredictable.
Glossary Term: Uncertainty
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The level of uncertainty or potential negative outcomes that guests associate with booking a short-term rental, often influenced by factors like reviews, property condition, and communication with the host.