Dividing the target audience for a short-term rental into smaller groups based on demographics, travel preferences, or booking behavior. Demographics Guest Personas Marketing Strategy Target Audience Travel Preferences Vm-Vacation Market Segmentation
The evolving preferences and behaviors of different generations when it comes to travel. Understanding generational travel trends helps short-term rental hosts cater to the specific needs and desires of each generation. Accommodation Choices Baby Boomers Gen X Generational Travel Marketing Strategies Millennials Travel Preferences Generational Travel Trends