Short for “Short-Term Vacation Rental Platform,” it refers to online marketplaces like Airbnb and VRBO that connect property owners with travelers seeking short-term accommodations.
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Glossary Term: SvR
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Stands for “Short-Term Vacation Rental Marketing,” encompassing all marketing activities aimed at promoting and attracting bookings for short-term rentals, including online advertising, social media marketing, content marketing, and email marketing.