The practice of promoting vacation rentals within relevant Facebook groups dedicated to travel, destinations, or specific interests to reach potential guests.
Marketing strategies and content that remain relevant and effective over time, attracting a consistent flow of potential guests to the rental property.
Platforms and strategies used to promote and market short-term rental properties to potential guests, including online travel agencies, social media, email marketing, and content marketing.
Various online and offline platforms used to promote short-term rental properties and reach potential guests, including listing sites, social media, and email marketing.
A viral marketing technique that leverages word-of-mouth and social media to generate excitement and buzz around a product or service. Short-term rental hosts can use buzz marketing by encouraging guest reviews, partnering with influencers, and running contests to create a positive online presence.
A comprehensive and intensive marketing effort aimed at rapidly increasing bookings and brand awareness for short-term rental properties, often employing a multi-channel approach.