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Glossary Term: Pricing Strategy
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Hungarian term for “Seasonal Pricing,” referring to the practice of adjusting short-term rental rates based on fluctuating demand during different times of the year.
A pricing strategy where the nightly rate for a short-term rental fluctuates based on factors like demand, seasonality, or length of stay.
The typical spending patterns of target guests in a specific market, influencing pricing strategies and amenity offerings.
A pricing strategy for vacation rentals based on the total square footage of the property, often used as a starting point for determining nightly rates.
An important skill for short-term rental owners and managers, particularly when dealing with guest requests, pricing negotiations, and vendor contracts.
The practice of optimizing pricing and availability to maximize revenue from short-term rental properties.
A pricing strategy for short-term rentals that involves offering discounted rates during shoulder seasons (the periods between peak and off-season) to attract more bookings.
The process of researching and comparing your short-term rental to competitors in the area to identify pricing trends, amenities, and marketing strategies.
A straightforward pricing strategy that uses a flat rate for all bookings, regardless of the season or length of stay.
Tools that analyze market data, competitor pricing, and other factors to optimize rental rates and maximize revenue for short-term rental properties.
A dynamic pricing strategy where rental rates are adjusted based on fluctuations in demand due to seasonal changes, holidays, or local events.