An Albanian word for “half.” Offering discounts for longer stays, such as a “gjysmë” or half-price week, can attract guests looking for extended vacations and increase occupancy rates during slower seasons.
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Glossary Term: Occupancy Rate
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Evaluating the performance of short-term rentals based on their location’s zip code. This can include analyzing factors like average daily rate, occupancy rate, and seasonality trends.
A pricing strategy used to maximize rental income by analyzing market demand, seasonality, and competitor pricing to adjust rental rates dynamically and optimize occupancy.
A weekly marketing campaign where hosts offer discounts or special packages on Fridays to attract weekend travelers and boost occupancy during off-peak days.
Metrics used to measure the success and performance of a short-term rental business, such as occupancy rate, average daily rate, and revenue per available room.
Key performance indicators (KPIs) used to track the success of a short-term rental business, such as occupancy rate, average daily rate, and guest satisfaction scores.
The use of data and performance metrics to track key indicators like occupancy rates, revenue, and guest satisfaction for informed decision-making.
Strategies and techniques used by short-term rental hosts to maximize rental income by optimizing pricing, occupancy rates, and booking channels, often utilizing dynamic pricing algorithms and market analysis.
The percentage of booked nights in a short-term rental property during a specific quarter (every three months), calculated by dividing booked nights by total available nights.
The strategic pricing and availability management of short-term rental properties to optimize occupancy rates and maximize rental income.
Key performance indicators (KPIs) used to track the financial performance of a short-term rental, such as occupancy rate, average daily rate, and revenue per available room.
A decrease in the number of reservations made for a short-term rental property, often indicating a need to adjust pricing, marketing, or property features.