Utilizing multiple channels, including listing platforms, social media, and email marketing, to reach a wider audience.
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Glossary Term: Multi-Channel
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Employing a diverse range of marketing channels beyond Airbnb and VRBO, such as social media, email marketing, and metasearch engines, to reach a wider audience and maximize bookings.
A marketing strategy used by short-term rental hosts to reach potential guests across multiple platforms and touchpoints, both online and offline, creating a seamless booking experience.
The practice of listing a short-term rental property on multiple platforms, such as Airbnb, VRBO, Booking.com, and others, to maximize visibility and booking potential.
A short-term rental management approach that combines different booking platforms, such as Airbnb and VRBO, with direct bookings through a personal website or other channels to maximize occupancy and revenue.