Data and insights gathered from various sources to understand booking patterns, guest behavior, and market trends.
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Glossary Term: Guest Insights
6 posts
Collecting and analyzing data on guest behavior, preferences, and feedback to optimize pricing, marketing, and the overall guest experience.
A centralized platform that provides key performance indicators (KPIs) and insights into rental performance, including occupancy rates, revenue generated, and guest reviews from platforms like Airbnb and VRBO.
The proactive use of guest reviews and feedback to identify areas for improvement, enhance the guest experience, and make informed decisions regarding property management and service offerings.
The collection and analysis of data generated by IoT devices in rental properties to gain insights into guest behavior, property performance, and operational efficiency.
A market research method where a group of people are invited to provide feedback and opinions on a specific topic, such as short-term rental preferences or experiences.