An online platform or software that allows hosts to create and manage their own websites for their short-term rental properties, often with templates, booking engines, and marketing tools.
Menu
Glossary Term: Direct Bookings
34 posts
A software application integrated into a vacation rental website that allows guests to search for availability, view rates, and make direct bookings.
Connecting a short-term rental property listing to the host’s own website for direct bookings and brand consistency.
A platform or channel through which a short-term rental property is advertised and booked, such as Airbnb, VRBO, Booking.com, or a property manager’s website.
A website owned and operated by a short-term rental host or property manager that allows guests to book directly, bypassing third-party platforms like Airbnb or VRBO.
The strategy of listing short-term rental properties on multiple platforms, such as Airbnb, VRBO, Booking.com, and direct booking websites, to expand reach and maximize bookings.
Bookings made directly through a host’s website or other channels, bypassing third-party platforms and their associated fees.
Securing bookings through channels outside of major platforms like Airbnb and VRBO, such as direct website bookings.
A dedicated website for a short-term rental property or portfolio that provides detailed information, photos, availability, booking options, and guest resources.
A comprehensive plan to promote and attract bookings for a short-term rental, utilizing various channels like online travel agencies (OTAs), social media, and direct bookings to reach target audiences effectively.
A standalone website created by the host to promote their rental property, accept bookings directly, and potentially bypass platform fees.
A booking system integrated directly into a host’s own website, allowing guests to reserve without leaving the site, increasing conversion rates.