A pricing strategy used by short-term rental platforms, like Airbnb and VRBO, where prices increase significantly during periods of high demand, such as holidays or special events.
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Glossary Term: Demand
49 posts
A peak travel period in many destinations, typically during March and April, when students and families often take vacations, influencing pricing and demand for short-term rentals.
The period between a destination’s peak season and off-season, offering a balance of pleasant weather, fewer crowds, and potentially lower prices.
The Polish word for “darts,” symbolizing the need for strategic pricing in short-term rentals, adjusting rates based on factors like demand, seasonality, and competition to maximize occupancy and revenue.
A pricing strategy that adjusts rates during school breaks and holidays to capitalize on increased family travel demand, often resulting in higher nightly rates.
An increase in the percentage of booked nights over a specific period, indicating growing demand and potentially allowing for higher rental rates.
The time of year when a particular destination or region experiences the highest demand for short-term rentals, typically accompanied by increased booking rates and occupancy.
A pricing strategy where short-term rental rates gradually adjust based on factors like competitor pricing, seasonality, and demand, similar to the gradual process of osmosis.
The influence of the annual Carnival celebration in Olinda, Brazil on short-term rental demand, pricing, and availability.
The level of interest and booking activity for short-term accommodations in Omaha, influenced by factors like seasonality, events, and tourism trends.
Researching and understanding the local short-term rental market, including competitor pricing, demand trends, and seasonality.
The process of determining the optimal price to charge per night for a short-term rental, considering factors like seasonality, demand, competition, and property features.