The fluctuation in demand and pricing for vacation rentals based on time of year, holidays, and local events.
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Glossary Term: Demand
49 posts
The percentage of time a vacation rental is booked over a specific period, indicating its popularity and profitability.
A pricing strategy where hosts lower their nightly rates during periods of lower demand, typically outside of peak seasons or holidays, to attract bookings and maintain occupancy.
Fluctuations in the demand for short-term rentals throughout the year, influenced by factors like holidays, school breaks, weather patterns, and local events.
The price charged to guests for each night of their stay at the rental property, often fluctuating based on demand, seasonality, and competition.
The minimum number of nights guests are required to book for a stay at the rental property, often implemented during peak season or for special events.
The average or expected price range for a short-term rental property in a specific location and time period, based on factors like demand, seasonality, and property type.
Research and analysis of the short-term rental market in a specific location, including factors like demand, competition, and seasonal trends.
Refers to the fluctuations or variations in demand for short-term rentals due to seasonality, events, or other market factors.
The optimal price point for a short-term rental that maximizes bookings and revenue, balancing demand and competition.
The economic landscape of the short-term rental industry, encompassing factors like supply and demand, pricing trends, and competitive dynamics.
A pricing strategy used by short-term rental platforms, like Airbnb and VRBO, where prices increase significantly during periods of high demand, such as holidays or special events.