Identifying and highlighting unique aspects of your rental property that set it apart from competitors, attracting guests and justifying pricing.
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Glossary Term: Competitive Advantage
18 posts
Desirable features and conveniences offered in a short-term rental property that enhance the guest experience and differentiate it from competitors. These can include amenities like hot tubs, swimming pools, high-speed internet, entertainment systems, or unique local experiences.
The benefits experienced by hosts who are among the first to list their properties on new short-term rental platforms or in emerging markets.
Unique features or benefits that differentiate a short-term rental property from competitors and attract guests.
The process of defining and communicating a short-term rental brand’s value proposition and target audience in a way that differentiates it from competitors.
The significance of strategically managing a short-term rental’s brand to differentiate from competitors, attract ideal guests, build loyalty, and ultimately increase bookings and revenue.